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GOOD MORNING AMERICA

23-year-old Ezekiel Mitchell hopes to be the first African American to win a world title in bull-riding in 35 years. Follow his journey in Snapchat’s…

 
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REALSCREEN

The latest docuseries from Snapchat, Life By The Horns follows 23-year-old Ezekiel Mitchell (pictured) on his life or death journey to become the best….

 
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THE NEW YORK TIMES

The multiyear pacts, which also included the N.B.A., NBCUniversal and ViacomCBS, will supply the platform with more short-form original and…

 
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BLOOMBERG

Snap Inc. (NYSE:SNAP) today announced that Disney, ESPN, NBCUniversal,ViacomCBS, the NBA and the NFL have expanded their commitments…

 
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THE WRAP

Snap Inc. unveiled 10 new original shows on Thursday that’ll hit Snapchat over the next year, including a motivational series from Kevin Hart…

 
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ARTICLES READER

Our world is vastly different than it was just a couple of months ago. Though we might long for the “good old days” the way forward is through…

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PEOPLE

The 23-year-old, whose life is the focus of a new Snapchat series Life By the Horns, was so sure bull riding was his calling that he turned to …

 
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RESPECT

Life By The Horns gives viewers an inside look at Ezekiel’s rise to success as a Black cowboy and his pursuit of becoming a champion in the…

 
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VARIETY

The company announced that it has reached multiyear deals with Disney, ESPN, NBCUniversal, ViacomCBS, the NBA and the NFL to expand content.

 
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GQ

On a Monday evening in early January, Ezekiel Mitchell pulls up a chair at New York City’s Trailer Park Lounge, which looks like you think it does…

 
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BILLINGS GAZETTE

The 10-episode docuseries, available for free on the Snapchat app, follows Ezekiel Mitchell, one of PBR’s biggest and brightest stars, as he tries…

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PBR

A blazing young sports talent full of big dreams, championship potential, and rocket fuel for crossover fame carries on his strong shoulders…

 
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DEADLINE

The raft of announcements came as Snap presented its second partner summit Thursday. Originally slated for April, it was pushed back due…

 
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THE HOLLYWOOD REPORTER

After postponing its in-person partner summit earlier this spring, Snap forged ahead with a virtual version of the event on June 11, during which it…

 
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WRANGLER NETWORK

A blazing young sports talent full of big dreams, championship potential, and rocket fuel for crossover fame carries on his strong shoulders…

 
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MEDIUM

In today’s digital media, advertising, and production industry, it’s become essential for producers and studios to offer a wide spectrum of…